Extra Butter’s creative directors, Jason Faustino and Bernie Gross, first met over a decade ago not as fellow sneakerheads but through the New York City b-boy scene. They understood that being a true b-boy was more than just about the dance. It’s about overall style- through the moves and clothes you’re rocking while doing them. It’s about originality. The crew you rep. The dedication to the craft. Blood, sweat and tears. It’s a mentality, a lifestyle. Once a b-boy, always a b-boy.-Introducing the Extra Butter x Puma “Kings of New York” Clyde. An ode to everyone who hustles to make their mark in the hardest city in the world. Releasing July 8 at Extra Butter.
The Clydes feature an overhaul of crushed velvet, tonal leather form stripe, and veg tan leather heel and tongue. The simplicity of the Cabernet and Peacoat color-ways allow for the meticulous details to really shine- from the signature gold foil branding, to velvet fat laces, perforated leather co-branded insoles, tonal NY monogram pattern on the leather collar lining, to the translucent outsole with asymmetrical “Extra Butter” branding icy bottoms.-“Big City of Dreams” and “Kings of New York” respectively become the spotlight graphics for a lightweight hooded long-sleeve and tee, while the Extra Butter x Secrid card protectors offer clean NYC-inspired line art on laser cut aluminum, individually numbered out of 50 editions with custom packaging.