Asics Gel Lyte V “Aix-en-Provence”,

by Henrik Buzzi

For summer ’16, with the pursuit of perfection in mind, Asics present the Gel-Lyte V “Aix-en-Provence”, a shoe which is inspired by the French, and late night picnics, summer, and of course, lavender. Asics state that the Gel-Lyte V is a shoe with a contemporary feel, but not to worry, because it’s a shoe that has come a long way, and if you know anything about Asics’ history, then you’ll know this is the case, beginning in 1979 in Kobe, Japan. This was the continuation of the legacy of Asics innovation with the introduction of the Gel-Lyte V, a subtle progression within the Gel-Lyte series, and it features a sole unit with a stability insert, GEL pad at the heel and P-GEL in the forefoot, as well as a sleeker, more form-fitting toe design to create extra comfort. It’s a more flexible and lighter sneaker,  making it a product of this time and an intelligent piece of performance shoe design. Dropping July 29 at selected retailers such as hanon.