Each of Skepta’s Nike SK trainers share an element of his personal story, from travel to Morocco to building a fan base in Paris — and the SK SHOX is no exception. It does, however, extend a more transcendental tone than the three prior Air Max-based releases.
The SK SHOX is about finding belief in boundless opportunity. In 2018, Skepta was bestowed a chieftainship in his parents' home state of Ogun in Nigeria. Nigerian chieftainships are given in recognition of a positive contribution to community wellbeing.
The shoe’s design extends this thought in the abstract. It incorporates elements of Skepta’s Nigerian heritage to share his familial respect. That energy is also one that Skepta is keen to harness in this provocative shoe, to let everyone feel their dreams are within reach. The shoe becomes a conduit to share his point of view that the future is limitless.
Skepta's choice of the SHOX silhouette is rooted in a specific memory. “When I used to go to Manchester, all the kids were rocking SHOX. It was a real street shoe there. I liked their swag — the windbreakers and the SHOX," he remembers. "I thought ‘Yeah, let’s definitely do that,’ because I always remember those trips up north." The Nike SK SHOX drop September 12 at selected retailers worldwide.